My Role:

Stylist

Creative Director

The Story:

The 50th year of hip-hop marked a significant milestone in the genre's evolution. From its humble beginnings in the Bronx in the 1970s to becoming a global cultural force, hip-hop has continually transformed and shaped societal norms. This anniversary celebrated not just the music but also the profound impact hip-hop had on culture. Beyond its rhythmic beats and lyrical prowess, hip-hop became a platform for marginalized voices, sparking conversations on social justice, identity, and inequality. Its influence extended beyond music to fashion, language, and art, solidifying its status as a powerful cultural movement that resonates across generations. The 50th year underscored hip hop's enduring legacy and its ability to challenge, inspire, and unite diverse communities worldwide.

Project Type:

Ad Campaign

Film Production

Photography

Setting The Mood Board

Press

Previous
Previous

Popping with Olipop